Keep what works and improve what gets in the way
A redesign does not have to erase everything you already have. Imagine reviews your existing pages, identifies useful content, and looks for the points where visitors may lose confidence or stop moving forward.
The scope can range from a focused visual and content refresh to a complete rebuild. Before work begins, the proposal identifies what will be retained, rewritten, rebuilt, connected, or retired.
How the redesign is approached
Assess the current site
Review mobile usability, navigation, messaging, contact flow, page structure, and visible trust signals.
Choose the important fixes
Separate business-critical improvements from optional ideas so the project has a clear purpose.
Refine design and content
Create a consistent experience that explains the business and supports customer decisions.
Protect the launch
Plan page addresses, redirects, forms, analytics, and search settings as applicable to the project.
Start with a complimentary website review
If you already have a live website, share its address with Imagine. The review focuses on practical opportunities in the design, mobile experience, customer journey, and contact flow. It is a useful starting point even if you are not sure how large the redesign should be.